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Information Service for Parents hits 200,000 subscribers

13 November 2013

A service which provides subscribers with up to date information on pregnancy, child development, child health and parent health, now has more than 200,000 subscribers, the Health and Social Care Information Centre (HSCIC) shows.

The Government launched the Information Service for Parents (ISP) in May 2012 to enable parents-to-be and new parents to sign up to receive regular free emails, videos and SMS messages offering high quality NHS advice and information to parents based on the stage of pregnancy or the age of the child.

The ISP is accessible on the NHS Choices website and provides users with a wide scope of information on topics such as the early stages of pregnancy and preparation for birth through to healthy child development, the health of the parent and choosing childcare.

Feedback surveys have shown that nine out of 10 ISP users would recommend this service. Current ISP users have commented on how beneficial they have found the service for example, "(the ISP) contains both medical facts and tips that can be trusted as well as emotional help that the other sites give" and "I like the fact they are tailored to my exact situation (week by week update on my pregnancy)."

The ISP has proven to be a popular information source for parents and can be accessed at


Notes to editors

1. The Health and Social Care Information Centre (HSCIC) was established on April 1 2013 as an Executive Non Departmental Public Body (ENDPB). It is England's trusted data source, delivering high quality information and IT systems to drive better patient services, care and outcomes. Its work includes publishing more than 130 statistical publications annually; providing a range of specialist data services; managing informatics projects and programmes and developing and assuring national systems against appropriate contractual, clinical safety and information standards.

2. NHS Choices ( is the UK's biggest health website. It provides a comprehensive health information service for the public in making choices about their health and for finding and using NHS services in England. NHS Choices includes more than 20,000 regularly updated articles along with entries in more than 50 directories for finding, choosing and comparing health services in England. The website draws together the knowledge and expertise of NHS Evidence, formerly the National Library for Health, the Health and Social Care Information Centre (HSCIC), the Care Quality Commission (CQC) and many other health and social care organisations.

3. An evaluation report of the effectiveness of the ISP in its first 10 months is available on[]=department-of-health and identifies areas of achievement as well as areas for the service to develop in future. The report also looks at the reach of the service and what could be done to increase sign-ups and raise awareness, particularly among hard to reach groups.

4. Parents can sign up on line at  

5. For media enquiries please contact or 0845 257 6990.

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